Sitecore Symposium 2014 - Keynote Session (photo impression)

Barcelona Keynote Session

Michael Seifert, the CEO of Sitecore, opened the Symposium with an excellent keynote about experiences and its role in the current (and future) digital landscape. Experiences should be collected and can actually be shaped for marketing purposes. Michael showcased how Sitecore 8 can help organisations in shaping experiences for their audience.

Here's an impression of the keynote session.